What's Glowtouring? Here's Everything You Need to Know

How to achieve the glowtouring look

In the ever-evolving world of beauty trends, “glowtouring” has emerged as a captivating technique that combines the best of two beloved methods: glowing skin and contouring. If you’ve been scrolling through social media lately, you’ve probably noticed influencers and beauty enthusiasts raving about this new trend. But what exactly is glowtouring, and how can you achieve the look yourself? Let’s explore everything you need to know about this latest beauty phenomenon.

What is glowtouring?

Glowtouring is a hybrid beauty technique that blends the radiant, dewy finish of highlighting with the sculpting effects of contouring. Unlike traditional contouring, which often involves matte bronzers and a heavier, more defined look, glowtouring focuses on creating a soft, luminous glow while still enhancing the natural structure of your face. The result is a fresh, youthful appearance that emphasizes a healthy, sun-kissed radiance.

Why is glowtouring trending on social media?

Glowtouring has taken social media by storm, becoming a favorite among beauty influencers and makeup artists. This trend’s popularity can be attributed to several factors:

Natural aesthetic: In recent years, there has been a shift towards more natural and minimalistic makeup looks. Glowtouring aligns perfectly with this trend by enhancing features without looking overly done.
Versatility: The technique works well for both daytime and nighttime looks, making it a versatile choice for various occasions.
Selfie-ready: The luminous finish of glowtouring catches the light beautifully, making it ideal for selfies and photos.
Accessibility: With the plethora of tutorials and product recommendations available online, achieving a glowtouring look is easier than ever, even for makeup beginners.

Steps to achieve a glowtouring look

Creating a flawless glowtouring look involves a few essential steps. Here’s a step-by-step guide to help you get started:

Step 1: Prep your skin

Start with a clean, moisturized face. The key to a glowing finish is a well-hydrated base. Use a hydrating primer to create a smooth canvas for your makeup.

Step 2: Foundation and concealer

Apply a lightweight, dewy foundation that matches your skin tone. Avoid heavy, matte foundations as they can counteract the glowing effect. Use a creamy concealer to cover any blemishes or dark circles, blending it seamlessly into your skin.

Step 3: Highlighting

Choose a liquid or cream highlighter that complements your skin tone. Apply it to the high points of your face where light naturally hits: the tops of your cheekbones, the bridge of your nose, the brow bone, and the cupid’s bow. Blend well using a damp makeup sponge or your fingertips for a seamless finish.

Step 4: Contouring

Opt for a cream contour product to maintain the dewy finish. Apply it to the hollows of your cheeks, the sides of your nose, and along your jawline. Blend thoroughly to avoid harsh lines, creating a soft, natural shadow.

Step 5: Blending

Blending is crucial for a cohesive glowtouring look. Use a damp makeup sponge or a blending brush to meld the highlighter and contour products into your skin, ensuring there are no visible lines or edges.

Step 6: Set with powder (optional)

If you have oily skin or want to ensure your makeup lasts all day, lightly set your face with a translucent powder. Focus on areas where you tend to get shiny, but avoid mattifying the highlighted areas too much.

Step 7: Finishing touches

Complete your look with a touch of blush on the apples of your cheeks and a setting spray to lock everything in place. A luminous setting spray can enhance the dewy effect even further.

Glowtouring = a radiant, sculpted look

Glowtouring is a game-changer for anyone looking to achieve a radiant, sculpted look without the heaviness of traditional contouring. Its popularity on social media is a testament to its versatility and the stunning, natural results it delivers. But it’s easier to achieve this look if you already have soft, glowing skin. Non-invasive treatments like Clear + Brilliant and Hydrafacials can help you achieve more naturally radiant skin (and you can even combine them to enhance the effects).

With the right products, treatments, and techniques, you can master the art of glowtouring and embrace the glowing, contoured look that’s perfect for any occasion. So, why not give it a try and see how it transforms your beauty routine? Want to learn more about Clear + Brilliant and Hydrafacials? Check out LaserAway, the nation’s leader in aesthetic dermatology.

References

“TikTok Has Spoken — These Mini Beauty Trends Are Going To Be Big This Spring,” Who What Wear, March 8, 2024.
“What is GlowTouring? Inside This Viral Beauty Technique,” Beauty World News, n.d.